Discounts and bonuses (premiums) for customers. VAT taxation procedure and accounting nuances
Discounts and bonuses (premiums) for customers. VAT taxation procedure and accounting nuances.
Any organization that sells its goods, work or services is interested in increasing sales volumes. The most effective method of attracting and stimulating customers currently is to provide them with discounts and bonuses.
Incentive payments not only attract new customers, but also encourage existing customers to increase purchase volumes.
The current legislation does not contain a definition of the concepts of discounts and bonuses (premiums). According to economic terminology:
1. Discount is the amount by which is reduced . Essentially, this is a reduction in the base price of a product or service, taking into account market conditions, contract terms, etc. The most common price discounts can be:
